SUPR

Deliverables

20 Finished AI images per month

Fully designed performance creatives

PDPs, banners & web collaterals

When SUPR approached us, they were at an early growth stage, ambitious in vision but limited in marketing resources. They wanted their brand to look as sharp as the problem they were solving for women, but lacked the content foundation to express that. We stepped in as their extended creative team, helping them build a visual identity that feels credible, contemporary, and scalable, without the typical production overhead.

Challenges

The brand didn’t have access to polished product photography, often relying on simple mockups and stock imagery. This made it difficult to craft ads that felt distinct or high-impact. Traditional photoshoots were financially out of reach, and with a lean marketing team, they also lacked the bandwidth to manage complex creative pipelines. Overall, SUPR needed a smarter way to produce quality content consistently without heavy costs or operational load.

Solution

We introduced AI-powered photography as a creative shortcut that didn’t compromise on quality. By crafting custom AI product visuals tailored to SUPR’s aesthetic, we built a library of premium assets that could instantly plug into ads, website designs, packaging, and monthly campaigns. What began as an experiment quickly became a reliable system one that now fuels their monthly performance ads and ongoing design collaterals. With minimal input and zero production costs, SUPR now operates with a scalable, fast-moving creative engine that supports their growth every month. And yes, all the images that you see are created using AI!

Ahead of the winter season, Dunkin wanted to introduce their new menu with a fresh, modern identity that would stand out across both offline and digital touchpoints. They needed content that was bold, appetising, and fast to produce, without compromising on brand quality. Our team stepped in with a future-ready approach, reimagining how food campaigns can be created at speed.