NOOE

Deliverables

2 Month Long Campaign

Creative Production

End to end management

Team Members

Aman Verma, Ankit Bawa, Arush Dua, Khanjana Mistry, Krishnapriya Babu, Pankaj Rawat, Sana Saluja, Sanya

NOOE is a premium, design-led workspace brand creating aesthetic desk accessories and furniture for modern professionals. What began as a single reel made out of genuine admiration evolved into a full-scale creative partnership where we took charge of bringing structure, storytelling, and high-end production direction to one of their campaign. Over a two-month collaboration, we built an elevated visual world for NOOE across stills and video, culminating in the Creative Ecstasy campaign featuring 30 finished images and 8 reels.

Challenges

While they had done multiple shoots before, they struggled to find a creative partner who could bring clear execution providing efficient storytelling and end to end production to their content.

Solution

Took charge for building the entire creative process from defining the visual direction, to assembling the team and planning each shoot. The goal was to bring structure, storytelling and consistency to their content. Led the production with focus on showcasing the products in clean, relatable setups that matched the brands premium feel. Every element was handled hands on, ensuring the final output was cohesive, intentional, and on brand.

Bearhugs

Bearhugs -

Coming from years of experience in the pet industry, having led over 200 shoots with pets and families across India, this project marked a special milestone. It was the first time we were producing a full-scale brand film for a contemporary pet care brand from scratch. What began as months of idea-sharing with the founder Monuranjan gradually shaped into a singular narrative: one powerful enough to carry the soul of Bearhugs. Once the idea felt right, we committed to bringing it alive with real families, real pets, and real moments.

- HIRA

The collaboration began with a simple LinkedIn message. A small note wishing Ishita and HIRA the best. That conversation sparked an alignment of ideas, vision, and creative appetite. What started as a casual exchange soon grew into one of the most meaningful projects for both sides. Over the next three months, we took on the responsibility of shaping the complete narrative of HIRA: from the founder’s voice to real customer stories, from conceptualisation to final edits, building a content universe that positioned HIRA with authenticity and flair.